"At ISRA Design, we believe that every space has the potential to inspire, elevate, and transform. Founded by Raluca and Șerban Georgescu, our journey began as a family passion project and has evolved into a design powerhouse known for craftsmanship, originality, and bold vision.

Our signature aesthetic — Industrial Luxury — is more than just a style; it’s a philosophy. We seamlessly blend rock cliff textures, marble, leather, concrete, metal, wood, and advanced composite materials to craft spaces that are sophisticated yet inviting. Every project is carefully curated to balance luxury with functionality, creating environments that feel like an elegant retreat in the comfort of your home.

We are proud to collaborate with Arbore, a brand that shares our values of timeless craftsmanship and sustainability. Together, we have designed a collection that fuses our Industrial Luxury concept with Arbore’s mastery of solid wood and premium materials. This partnership allowed us to push creative boundaries even further, blending opulence and innovation to create furniture that stands out — pieces that made their debut at Maison & Objet Paris to enthusiastic acclaim.

Quality is at the heart of everything we do. Backed by trusted international partners for marble, bathroom products, and wood, we ensure that every creation reflects durability, elegance, and unmatched precision. Our team of artisans and designers work passionately to bring ideas to life with care and finesse.

Our work has been recognized with prestigious awards, including the Romanian Property Awards and the European Property Awards, affirming our commitment to redefining luxury and raising the bar for design excellence.

Collaborating with Arbore has been a natural extension of our vision — bringing extraordinary design to life through sustainable craftsmanship and bold creativity. We’re excited to continue this journey and share these stunning creations with the world."

‍Serban Georgescu

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